A new mobile app launched this past weekend in conjunction with the annual International Coastal Cleanup to make it easier for people to make sustainable and eco-friendly choices while on-the-go. The app is a product of non-profit organization Ocean Conservancy, the organizer of the International Coastal Cleanup.
Rippl, the name of the new app, provides customizable green living tips and a host of other features. It lets users set personal goals and sync their calendar with the app for a more personalized and user-friendly experience.
Sara Thomas, Ocean Conservancy’s lead developer of Rippl, stated in a press release “We see calls for sustainable living all over – from grocery stores selling reusable bags to coffee shops giving discounts for bringing your own mug – but the only way it will make a difference is if people remember and adopt those good habits.”
Rippl is currently only available for iOS devices, particularly the iPhone. An Android version is currently in development. Rippl is a free app you can get at the iTunes store.
The release date of Rippl coincided with the September 15 International Coastal Cleanup taking place in thousands of cities across the globe. If you recall, we highlighted one such cleanup event about a week ago taking place at several locations along Pennsylvania’s Lake Erie shoreline.
The annual event attracted nearly 600,000 volunteers worldwide in 2011. The purpose of the event is to cleanup our world’s oceans, beaches, lakes and waterways.
Rippl is another great app designed to help improve our environment. We highlighted an app called TrashOut several weeks ago, which gives users an easy way to report illegal dumping sites and areas in need of major cleanups straight from their mobile phone.
It’s important to point out that small changes in your daily habits can lead to major improvements in the environment. That’s the whole idea behind Rippl. Ocean Conservancy hopes Rippl causes sort of a “ripple effect” (hence the name) as more and more people make small eco-friendly changes in their life that collectively will make a huge impact on the health of the planet.
Have a look at how the International Coastal Cleanup has helped cleanup the environment over the years (click to enlarge)…